

Hi, I'm
Gabrielle Skalak
I fell in love with graphic design in 2011 when I was studying Communications in CEGEP. I decided to pursue a Bachelor of Fine Arts at Concordia University where I majored in Design. Since then, I've gained experience working in the corporate world and freelancing (under my own name, SKALAK DESIGN).
I love clean lines, organic shapes and nice alignment. I am very organized and reliable. I love to stay curious so that I can keep growing and adapt.
I'm skilled in the Adobe suite (InDesign, Illustrator, Photoshop, Premiere and a bit of After Effects) as well as Figma. I've also worked with CSS and HTML coding.
Contact me: gabrielle.skalak@gmail.com
Interactive Advertising
As a Senior Creative Designer for Cavai, I created interactive (conversational, gamified) advertisements for a multitude of brands and verticals. I communicated with agencies or brand representatives to assure the integrity of each brand we worked with. I was lucky enough to be the sole creative in the Americas, and took care of all creative projects in North America as well as some in Europe (notably the UK, France, and Poland) and the United Arab Emirates.
Click to interact with the unit and try it for yourself!
E.L.F.
Shoppable advertisement unit that ran in the UK
Bradenton
Dynamic creative than ran in the USA with flight times to get to Bradenton
McCafé
Dynamic creative than ran in the USA with flight times to get to Bradenton
Sky Glass
3D cube and video mock up for
Sky Glass in the UK
The Hawaiian Islands
Travel personality unit for the Hawaii Islands through TravelSpike
Farrow & Ball
Paint preview on hover (mock up for Farrow & Ball in the UK)
Honda
Car Configurator for Honda in the USA
JBL: Flip 7
Slider unit that ran for JBL's Flip 7 speaker
JBL: Charge 6
Unit that ran for JBL's Flip 7 and Charge 6 speakers
Choose your favourite
Desperados
Spin the bottle game which ran in Poland
Print Media
Each design aims to make a lasting impression beyond the screen. I balance strong visual hierarchy with a thoughtful use of colour, type, and imagery. I like to emphasize both aesthetic impact and clarity of communication.
Social Media
As a dancer myself, you'll notice I often have the pleasure of creating flyers and imagery for special dance events.

Pump Camp
A sample of images created for a heels dance convention in Montreal (schedule, individual teacher flyers, special announcements, reel cover images).
Corpus Collective
A sample of posts made for the contemporary dance collective Corpus.
My own flyers!
Of course, I make my own flyers! When I decide to host pop up classes, I make sure that the information I communicate is clear and anything additional goes into the caption. I've developed a look and feel that I like and is recognizable as my own.


Logos
I create custom brand identities tailored to communicate clarity, personality, and vision. These logos are designed with scalability and timelessness in mind, ensuring they work seamlessly across print, digital, and merchandise. Each of these reflect the unique story of the brand it represents all while staying true to the client's vision.











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